Image via Wikipedia
This year’s Grand Prix in the media category went to Leo Burnett Sydney for the “EOS Photochains” campaign for the Canon EOS camera in Australia. The firm invited users to upload their photos and link them to others to create chains that were then featured on billboards. The execution captured “the heart of what social media should be,” said jury President Laura Desmond, CEO of Starcom MediaVest. Read more
Image by Gary Hayes via Flickr
Still interesting to see the real time counters showing how active & dynamic the Social Web, Mobile Industry and Game Business is. Gary put this together in Sept. 2009. As the social web has exploded in the last 12 months he has updated the key data points of social media statistics.
I have posted an article today on the newest numbers from MagnaGlobal.
MAGNAGLOBAL expects online advertising to collectively grow by 11.7% in 2011 and by an average rate of 11.0% through 2015, with a total global market size of $103 billion dollars at this time.
Now I have added a poll to get your feedback on the future of online advertising. Read more