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Oliver T. Hellriegel @ meshed#1

Oliver T. Hellriegel @ meshed#1

A couple of weeks ago I held a keynote at meshed#1, Social Media & Online-Marketing Conference in Linz, Austria.

According to computerwelt.at this was the first conference on Social Media in Austria (which came as a surprise, to be honest). Attendees were mostly Marketing Professionals from companies, some of them already familiar with Social Media.

So what did the attendants learn? Read more

E-mail has long been amongst the most popular activities online, together with searching information on the net. But according to Nielsen there is a new killer application around: social networking.

Nielsen Research Global Active Reach

Nielsen Research Global Active Reach

A study shows, that people in the US and other countries worldwide are using social networks and blogs more often than e-mail. While searching the net remains the most popular online activity, social network and blog use exceeded that of e-mail, increasing their reach by 5.4 percentage points. As a result social network and blogging sites are now the fourth most popular activity on the Internet. Read more